About Erica

I'm a senior communications strategist with a grounded and open-minded approach.

I connect dots. I pursue good stories and ask a lot of questions along the way. I listen carefully to your answers, and I'm not afraid to push back when alignment is at stake. A good pivot is valuable. So is knowing when to hold the line. I'm comfortable going big or working with precision.

What sets my work apart is depth. I bring a genuine understanding of people: what they need, what they're avoiding, and what will resonate.

That comes from lived and learned experience, personal and professional, and it's what allows me to create work that connects.

Y claro que no le falta sazón.